#1: Day One

Day 1 of Wuruwuru and I spent all day writing and setting up tools. Wuruwuru emails are now set up for Eseosa Belo-Osagie (ebelosagie) and Ajiboye Ayotomiwa (designgod) 🙄. I’ve also set up Notion for documentation, Basecamp for tasks, Airtable for research and Twitter for marketing.

What are you employing this thing to do for you? (EQ)

Wuruwuru is a playground for interesting ideas.

We’re making multimedia stories about design and popular culture in Nigeria with the goal to eventually publish and sell a magazine.

The idea is to take an interesting question or topic and explore it with a visual essay, game, music album, animation, documentary, dataset or whatever best tells the story. The stories will be made with other independent makers and enthusiastic friends. We’ll also work on mini projects to learn how to create and sell high quality digital/printed goods.

The experiment is to publish these stories online for free and later compile them into a magazine for sale. The magazine will also include internet education, how-we-made-it essays, interviews with collaborators and fun graphic design.

We’re taking it one story/project at a time, starting with Bros J’s Guide. It’s an Instagram comic about learning to roll up, marketed with a trifold brochure (tract). The booklet will be made of cardboard so it can be cut up and used as a filter and the inside spread will be lined to make it easy to fold. I called Onyinye and she says she can print!

For the actual guide, we’re thinking Instagram highlights and feed images illustrated in a monochrome comic style. From my experience with Instagram landing pages (paystackgift, ori.igo), I expect this to be fun.